Shahi Exports’ Anant Ahuja joins the Board of the Better Buying Institute

Better Buying has led the way in measuring and raising awareness of the state of purchasing practices by driving transparency, and this is an exciting time to be joining the Board.

Photo: Shahi Exports

Shahi Exports, India’s largest apparel manufacturer, today announced Anant Ahuja has joined the Board of Directors of the Better Buying Institute (BBI). BBI was set up in 2015 with a mission to enable buyers and suppliers to work together with responsible purchasing practices to achieve shared goals of profitability and social and environmental sustainability. As the first South Asian supplier to join the BBI Board, Anant’s appointment is a significant step towards the industry-wide transformation of buyer purchasing practices. This will further strengthen buyer-supplier relationships contributing to the overall well-being of supply chain workers and improved environmental practices.

At Shahi, Anant is primarily responsible for positive change across the business through innovation and strategy, aligning the company’s growth with the development of people, communities, and the environment. Anant is also the CEO and co-founder of the Good Business Lab, a not-for-profit labor innovation start-up that conducts research to find common ground between worker well-being and business interests. Anant was also a part of NITI Aayog’s ‘Champions of Change ’ initiative.

Shahi Exports operates over 50 factories and three processing mills across nine states in India, employing over 113,000 people. Women workers constitute nearly 70% of Shahi’s workforce.

“Better Buying has led the way in measuring and raising awareness of the state of
purchasing practices by driving transparency, and this is an exciting time to be joining the
“There is growing awareness and acceptance in the industry that purchasing practices
have a massive impact on workers’ wellbeing, environmental sustainability, and
innovation. Buyers are significantly more open to working with suppliers to understand
the pain points and develop win-win partnerships, and suppliers are increasingly aware
of the knowledge and influence they hold in driving a sustainable future for the fashion
industry. But there’s still a long way to go in rebalancing the power dynamics between
buyers and suppliers. The time for the industry to come together and act on purchasing
practices is now.” says Anant Ahuja, Head of Organizational Development at Shahi Exports.

Ahuja joins fellow Board members Nina Smith, founding Chief Executive of GoodWeave
International; Dr. Peter Cheng, Co-founder and Chairman of Hanbo Group; Tom Rausch, Global Lead, Agrostart – BASF, and Michael Gilson, CEO, and Founder of Cormac Advisors.

“Anant has a deep understanding of the challenges suppliers face in their business
relationships with brands and retailers. He also has a track record of implementing new
approaches to address workplace and business opportunities. With this valuable
background, Anant will be helping us explore how Better Buying’s work can add even
more value to both buyers and suppliers as they collaborate around new practices and
ways of working together,” says Dr. Marsha Dickson, President, and Co-Founder of the Better Buying Institute.


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