Mumbai-based Texool is participating at Heimtextil 2023 starting from 10 to 13 January at the Messe Frankfurt, where it will showcase its range of sustainable products for home, bedroom, bathroom, kitchen besides packaging, accessories and apparel.
Understanding the significance of the largest global platforms like HEIMTEXTIL, and Europe being the gateway to sustainability, Texool expect its sales to robust in FY 22/23. Company saw levels of FY19/20 in FY21/22 which was a good sign and 22/23 is already showing improvements.
Texool is GRS certified and sells recycled and upcycled home and lifestyle products under its own brands “I am not a virgin (Europe) and “I am so wasted (India)” besides its B2B operations.
However Texool also offers its ready products from circular solutions of “collecting old and used clothing”.
Global buying is likely to see a slowdown because of the war, especially Europe but as far as India is concerned the outlook seems positive thanks to a promising buying shift.
The approach to grow business further in 2023 includes strategic investment to help increase the outreach and eventual market share further assisted by social media and extensive advertising campaigns both domestic and international besides the growing volumes in B2B relationships.